““LA FORZA E IL SORRISO” (STRENGTH AND A SMILE) is an association established in 2006 under the patronage of Cosmetica Italia, the national association of cosmetic companies, as the Italian version of the international program “”Look Good, Feel Better,”” which was born in the United States in 1989 and is now present in 26 countries.
It is a project that organizes free beauty workshops, at hospitals and voluntary associations throughout Italy, for women undergoing cancer treatment.
The goal is to help them regain wellbeing, self-esteem and a smile through the recovery of their femininity.
Difarco is an active supporter of La Forza e il Sorriso, of which it has been an official logistics partner for years.”
